Many businesses invest time and money in marketing without a clear strategy, leading to inconsistent results and missed opportunities. In this practical 20-minute seminar, Louise Chandler, Founder of Soundbite Media, will share a simple framework for building a marketing strategy that aligns with business goals, reaches the right audience and drives growth. Wherever you are on your business journey, you will learn how to move from reactive marketing to purposeful planning, create more effective content, and focus on activities that deliver measurable results.