Other seminars, including some here at the Portsmouth Expo, will help you generate leads.

But that’s just the beginning of the story. Some leads will sign up with you on the strength of your marketing. Many won’t.

And when you try to convince them, often that initial enthusiasm all dries up and you’re left chasing opportunities that will never become business.

In this interactive seminar you’ll learn why that happens and what to do about it so you can make the most out of your marketing spend.

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For more than 15 years Paul Glynn has run his sales training business as part of Sandler, the world's largest sales training network. During that time he has trained hundreds of businessowners, senior directors and their sales teams to become more effective ingenerating revenue. His clients range from small consultancies to multi-national manufacturers.

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