Kristy Davies-Sumpter

Adapting Sales Strategies in Changing Markets: Strategies for staying agile and adapting sales tactics in response to market changes

October 2024
12:50pm - 1:10pm
£20 per person or £15 for Connect Business Club members/exhibitors (code required)
Seminar Room

Event Overview

The "Adapting Sales Strategies in a challenging Market" is an energetic session full of useful insights that is designed to empower SME B2B businessowners with the skills to thrive in evolving markets.

Discover how to pivot your offerings to align with current market demands, embracing innovative diversification. Looking at turning your prospecting approach on its head to get more traction that will resonate with each ideal customer.

We’ll also focus on internal strategies, guiding you to readjust to maximum efficiency in a challenging market. Embrace sales automation, unlocking the potential of technology to streamline your processes, giving you more time for strategic planning and customer engagement.

Elevate your sales expertise with the latest methodologies and trends. "Adapting Sales Strategies in Changing Markets" isn't just a seminar; it's a transformational journey to sales mastery. Join us and revolutionise your approach to sales, ensuring your business's success in an ever-changing landscape.

Speaker Bio

Kristy boasts a rich history spanning over three decades in sales. Throughout this extensive journey, she has contributed her expertise toa diverse array of brands, consistently achieving remarkable accomplishments as a leader of sales teams on a global scale.

Fuelled by an unwavering passion for sales and the relentless pursuit of new business opportunities, Kristy founded Zest Consultancy 12 years ago. This initiative has proven to be a catalyst for growth within the B2B SME sector. The company has evolved into a highly respected sales consultancy firm, distinguished by its innovative approaches and quantifiable results. Zests mission is to empower SME B2B companies by revolutionising their sales strategies, nurturing and strengthening sales teams, and ultimately, putting the infrastructure in place to help them secure more customers. Zest Consultancy extends a range of services, including sales training courses, monthly sales subscription plans, and on-demand sales director services.


When & Where


Kristy Davies-Sumpter

for speed networking

at the


Business Expo taking place on



October 2024


Brighton Racecourse


12:50pm - 1:10pm

in the seminar room. The expo is completely free to attend and you can simply turn up for this session.

Please note that you do not need tickets for the seminars or speed networking sessions. You only need to register to attend the main event. All other activities are on a first come, first served basis.

Get your tickets on Eventbrite

Keynote Speaker

Speed Networking

Kristy Davies-Sumpter

Kristy Davies-Sumpter

Speaker Agenda

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