You might be doing the activity, making calls, sending messages, following up. But without the right process and actions, results will always fall short. In this sharp, insight-packed session, sales expert Kristy Davies-Sumpter will share five practical fixes that can change the way you prospect and help you convert more of the right leads.

If your prospecting feels inconsistent or unpredictable, this session will show you what’s missing, where to improve and how to build a system that delivers. Clear advice, simple shifts and a serious boost to your pipeline.

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Kristy Davies-Sumpter believes that sales success shouldn’t be reserved for the big players. She is passionate about supporting small businesses to refine sales strategies, strengthen sales abilities and build practical, repeatable sales processes that secure more customers.

Kristy has over 30 years sales expertise, having led B2B sales teams globally with exceptional success. In 2011, she founded Zest Consultancy to drive growth for SME B2B businesses. Zest has become a trusted name in sales training & consultancy, offering innovative strategies and measurable results. Empowering small businesses by refining sales strategies, strengthening sales abilities, and building sales processes to secure more customers. Services include sales training, monthly memberships, and on-demand sales director support, all tailored to transform and elevate B2B sales performance.