Are your company’s social posts only getting likes from friends, family, and coworkers? Learn how a LinkedIn campaign opened doors to a global brand’s president, leading to a multimillion-pound opportunity, and how a Meta (Instagram and Facebook) campaign generated so many qualified leads the sales team requested a pause to catch up. James shares how Social Media Advertising is the missing piece to achieving Social ROI.

James Wright is Co-founder and Director of AdvantEdge, one of Hampshire’s leading full-service marketing agencies, recognised among the top three in Basingstoke for seven consecutive years. With over 20 years’ experience supporting global brands and growing SMEs, James is passionate about helping businesses stay ahead in the fast-moving world of digital marketing. He’s passionate about giving back, this year leading a team challenge that raised over £5,000 for the Hampshire and Isle of Wight Air Ambulance.