In order to increase your revenue from social media is it essential to have a core strategy in place to achieve and measure the return. A social media strategy is a vital addition to any marketing strategy as it helps you to connect with your audience/prospects, create your brand identity and distribute your content to a wider audience. In this social media session we are going to jump straight into how you can create a successful social media strategy, actionable steps you can take away to start implementing and, most importantly, how you can measure success from social media. From my experience creating powerful social media strategies for an array of businesses and brands, I am going to narrow into the specifics you need to look at in order to create, not just a social strategy, but a successful and actionable social media plan that can help you grow and excel your brand and digital presence.

Chrissy has copious experience working in social media helping brands from an array of industries and backgrounds through creating impactful global and regional social media strategies, strategy implementation, content optimisation and core KPIs and measurable tactics. Chrissy is not only a social media expert in the business world but has grown her own personal brands to over 100k followers and working as a social influencer in her free time (when she has some!). Chrissy is very data driven and all of her social strategies and campaigns will drive off of key insights and data, surpassing the surface level vanity metrics, in order to get a deeper understanding of user journeys and user behaviours to provide the best ROI for brands from social media.

‍